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Founded in 1990, Best World International is a Singapore headquartered company specialising in the development and distribution of premium skin care, personal care, beauty, health and wellness brands.

Best World dedicates itself to the scientific research and development of innovative solutions, manufacture and distribution of quality brands of products, through diversified channels, and constantly enhancing the customer experience with our products and services.

Since inception, Best World has grown in strides to become a key regional player in the industry, having subsidiaries, joint venture and associate companies in 12 markets, with customers from more than 50 markets across Asia, Oceania, Middle East, North America and Europe.


To be a leading global skin care, nutritional and personal care solutions provider, focused on making a difference to the lives of beauty and health enthusiasts from all over the world.


The Preferred Choice for Consumers

To meet the everyday beauty and health needs of our customers with quality products and services, achieved through continuous innovations, created under our high quality and safety standards.

The Rewarding Choice for Distributors

To expand Best World’s distribution network globally through a progressive entrepreneurial platform, which offers the positive, harmonious culture and community that support our distributors in achieving their business goals and success.

The Trusted Choice for Partnership

To be an enterprise that pushes for continuous growth, with a reliable and trustworthy reputation, thereby improving productivity, profitability and maximising our partners’ and shareholders’ value.

Who We Are

Best World’s products are distributed through our proprietary regional direct-selling network, BWL.

16 Regional Centres
10 Lifestyle Centres

Our Brands

With every formula developed specially for Asian skin, DR’s Secret range of products complements one another and produces synergistic effects, to restore a youthful radiance to your complexion.

Explore DR’s Secret products View all brands

DR’s Secret model with product shot of Touch and C15 Essence