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Publication

2023

2023.11.01

DR’s Secret receives the Singapore Prestige Brand Award 2023, along with Most Popular and Overall Winner awards

DR’s Secret is honoured to be conferred the Singapore Prestige Brand Award (SPBA) 2023. Jointly organised by the Association of Small and Medium Enterprises and Chinese newspaper Lianhe Zaobao, the SPBA recognises and honours Singapore brands for their branding achievements and excellence. read more…

2023.10.05

Avance joins fight against childhood cancer – contributes to the George and Jennifer Yeo Professorship in Paediatric Oncology

Avance is proud to be a donor to the George and Jennifer Yeo Professorship in Paediatric Oncology. Established by the National University of Singapore (NUS) Yong Loo Lin School of Medicine, the professorship aims to help to bring about better cure rates for children with cancer in Singapore and beyond. read more…

2023.07.06

The Avance story – from health supplements to lifelong success

Dr Doreen Tan, co-founder of Best World International (BWI), was recently interviewed by Singapore renowned Chinese newspaper, “Lianhe Zaobao”. She shared in the interview the journey of founding health supplement brand, Avance, and unveiled the secrets behind the company’s success in the last 33 years. read more…

2022

2022.08.31

Best World International is Great Place to Work-Certified™

Best World International is proud to be one of the Great Place to Work-Certified™ Singapore companies in 2022. Participating in the recognition programme for the first time, Best World has achieved highly positive results from the Great Place to Work Trust Index benchmarking survey, with 82% of employees surveyed saying that Best World is a great place to work compared to 53% of employees at a typical global company. read more…

2022.04.28

Best World International moves into the era of Industry 4.0

Taking the leap towards Industry 4.0, Best World International recently invested SGD 88 million into its state-of-the-art DR’s Secret manufacturing facility in Singapore, spanning a gross floor area of 7,307 square metres. The plant is currently undergoing a series of commissioning works and is expected to commence operations in the third quarter of 2022. read more…

2021

Best World’s Digital Marketing in China – Updated 2021

Since developing our digital marketing strategy in 2016, our strategic focus has been creating user engagement and promoting brand loyalty through content sharing. read more…

Celligenics, an associate company of Best World, partners with NTU and SRIS on developing new and affordable therapies for chronic wounds

Celligenics, an associate company of Best World International, is partnering with scientists from Nanyang Technological University, Singapore (NTU Singapore) and the Skin Research Institute of Singapore (SRIS) to develop therapies that speed up healing for chronic wounds such as diabetic ulcers and bed sores. read more…

2019

Digital Marketing of DR’s Secret in China

Stimulation of interest is the first step before a potential customer embarks on the long journey towards making a purchase. This can be achieved through ads or informational contents. Should the ad or informational content pique the interest of the potential customer, we say that the potential customer has entered into the “Zero Moment of Truth” or ZMOT. read more…

2017

FTSE ST Consumer Goods & Services Liquid 20 Index

Best World International was included in the FTSE ST Consumer Goods & Services Liquid 20 Index (“the Index”), which was launched on 20th March 2017. read more…